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外贸英语函电

外贸英语函电

定 价:¥32.00

作 者: 易露露、王娜娜、陈原
出版社: 清华大学出版社
丛编项: 21世纪国际经济与贸易学专业新编教程
标 签: 经贸英语

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ISBN: 9787302181361 出版时间: 2008-01-01 包装: 平装
开本: 16 页数: 330 字数:  

内容简介

  《外贸英语函电》系统地介绍了外贸业务英语中常用文体写作的基本知识,包括各类商务信函、传真、电子邮件的格式、拟写方法和技巧,并按照外贸业务磋商过程中各个环节的顺序附有往来函电的大量例文和案例,提供了大量常用语句。《外贸英语函电》还介绍了电子商务的基础知识和对外经济贸易中的常用文体,如意向书、协议、合同、招标通知书、投标书、中标通知书及广告等的格式、拟写方法及语言文字的应用,此外,还列举了外贸业务实践中常用的一些单据和单证实例。《外贸英语函电》共分18个单元,包括外贸英语书信的格式及写作原则、外贸业务关系的建立、询价与回复、报盘与还盘、促销、订购与确认、包装、运输、付款方式、保险、代理、投诉与处理、电传与传真、英文合同、贸易形式、商务社交信函等。《外贸英语函电》适用于国际贸易、市场营销、电子商务、经贸英语、企业管理和人力资源管理等经济管理类专业的学生,同时也适用于从事或准备从事外贸工作的其他专业人员。

作者简介

暂缺《外贸英语函电》作者简介

图书目录

Contents
Chapter One Basic Knowledge of Business Letter Writing 1
Section One Introduction of Business Letter Writing 1
Section Two Layout of a Business Letter 2
Section Three Structure of Business Letter 7
Section Four Addressing Envelopes 14
Section Five Good Writing Principles 16
Section Six Some Rules of Good Writing 18
Section Seven Notes 20
Section Eight Useful Sentences 21
Section Nine Exercises 23
Chapter Two Establishing Business Relations 27
Section One Introduction 27
Section Two Specimen Letters 28
Section Three Useful Words & Expressions 38
Section Four Useful Sentences 39
Section Five Exercises 43
Chapter Three Enquiries 45
Section One Introduction 45
Section Two Specimen Letters 46
Section Three Useful Words & Expressions 51
Section Four Useful Sentences 54
Section Five Exercises 57
Chapter Four Offers and Quotations 60
Section One Introduction 60
Section Two Specimen Letters 61
Section Three Useful Words & Expressions 67
Section Four Useful Sentences 68
Section Five Exercises 72
Chapter Five Counter-offers 74
Section One Introduction 74
Section Two Specimen Letters 74
Section Three Useful Words & Expressions 79
Section Four Useful Sentences 81
Section Five Exercises 84
Chapter Six Conclusion of Business 90
Section One Introduction 90
Section Two Specimen Letters 91
Section Three Useful Words & Expressions 96
Section Four Useful Sentences 98
Section Five Exercises 102
Chapter Seven Terms of Payment 105
Section One Introduction 105
Section Two Specimen Letters 105
Section Three Useful Words & Expressions 110
Section Four Useful Sentences 114
Section Five Exercises 118
Chapter Eight Establishment of L/C and Amendment 123
Section One Introduction 123
Section Two Specimen Letters 124
Section Three Useful Words & Expressions 129
Section Four Useful Sentences 144
Section Five Exercises 149
Chapter Nine Packing 159
Section One Introduction 159
Section Two Specimen Letters 160
Section Three Useful Words & Expressions 166
Section Four Useful Sentences 169
Section Five Exercises 173
Chapter Ten Shipping Marks and Shipment 177
Section One Introduction 177
Section Two Specimen Letters 178
Section Three Useful Words & Expressions 184
Section Four Useful Sentences 187
Section Five Exercises 190
Chapter Eleven Insurance 194
Section One Introduction 194
Section Two Specimen Letters 194
Section Three Useful Words & Expressions 199
Section Four Useful Sentences 201
Section Five Exercises 204
Chapter Twelve Complaints and Claims 209
Section One Introduction 209
Section Two Specimen Letters 210
Section Three Useful Words & Expressions 215
Section Four Useful Sentences 217
Section Five Exercises 220
Chapter Thirteen Agency 223
Section One Introduction 223
Section Two Specimen Letters 223
Section Three Useful Words & Expressions 229
Section Four Useful Sentences 231
Section Five Exercises 235
Chapter Fourteen Trade Forms 239
Section One Introduction 239
Section Two Specimen Letters 239
Section Three Useful Words & Expressions 247
Section Four Useful Sentences 250
Section Five Exercises 253
Chapter Fifteen Job-Application Writing in English 158
Section one Introduction 158
Section Two Cover Letter 265
Section Three Specimen Letters of Application Letter 267
Section Four Useful Words & Expressions 269
Section Five Useful Sentences 271
Section Six Exercise 275
Chapter Sixteen International Business Contracts 278
Section One Basic Concept of Contract 278
Section Two Main Features of International Business Contract 279
Section Three Categories of International Business Contract 280
Section Four Language Features in the Contracts 281
Section Five Sample Contracts 283
Section Six Useful Words & Expressions 285
Section Seven Useful Sentences 288
Section Eight Exercises 292
Chapter Seventeen Telex, Fax and E-mail 298
Section One Telex 298
Section Two Business Fax 300
Section Three E-mail 303
Section four Useful Words & Expressions 304
Section Five Useful Sentences 306
Section Six Exercise 309
Chapter Eighteen Other Letter Writing 312
Section One Invitation 312
Section Two Introduction 315
Section Three Letters of Appointment 317
Section Four Letters of Thanks 317
Section Five Letters of Congratulations 318
Section Six Letters of Reservation 319
Section Seven Notice and Announcement 320
Section Eight Ineroffice Menos 320
Section Nine Business Reports 321
Section Ten Agenda and Resolutions 323
Seciton Eleven Letter of Notes 324
Seciton twelve Exercises 324
Appendix 1 国家和地区分类术语 326
Appendix 2 重要传统节庆 329
参考文献 331

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