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实用商务英语写作(第二版)

实用商务英语写作(第二版)

定 价:¥30.00

作 者: 石定乐,蔡蔚编著
出版社: 北京理工大学出版社
丛编项: 当代商务英语
标 签: 商务英语

ISBN: 9787564001452 出版时间: 2003-08-01 包装: 平装
开本: 26cm 页数: 287 字数:  

内容简介

  《实用商务英语写作(第3版)》注重实践技能训练,具有针对性和通用性相结合、真实性与时效性相结合的特点。与传统的商务英语函电写作教材相比,增加了在现代国际商务活动中频繁使用的文体,如广告文案、备忘、报告和合同等文体写作实用技巧训练,对在互联网时代已不再广泛使用的文体不再做介绍。针对各种文体提供了大量的范例,通过讨论范例熟悉该文体,总结出其核心模式和常用术语及套语,配有可操作性强的技巧训练。范例均附中文译文,习题多附参考答案和引导性评论。第2版增加了商务电邮的技术指导,针对抄送(cc)和附件(attachment)的一些操作,结合当前国际商务操作惯例做了指导性说明。第3版在第2版的基础上更新素材,整合内容,使《实用商务英语写作》更加重点突出,脉络清晰,富于操作性、时代感和趣味性,以全新的面貌呈现于广大读者。

作者简介

暂缺《实用商务英语写作(第二版)》作者简介

图书目录

Chapter One Memo Writing & E-mail Writing
Activity 1 What Is a Memo?
Activity 2 What a Memo Is Like?
Activity 3 How to Write a Memo?
Activity 4 How to Write E-mail with Efficiency?
Chapter Two Business Correspondence Writing ( I ) (Relation Establishing)
Activity 1 Style & Format of Business Letter 
Activity 2 Enquiry & Reply 
Activity 3 Order & Acknowledgement 
Chapter Three Business Correspondence Writing ( Ⅱ ) ( Payment Demands & Payment)
Activity 1 How to Get Payment Settled?
Activity 2 Get Payment Settled
Chapter Four Business Correspondence (Ⅲ) ( Problem Solving)
Activity 1 Complaint Making
Activity 2 Reply to Complaint
Chapter Five Career
Activity 1 How to Write an Effective Resume?
Activity 2 How to Write a Job Application?
Activity 3 Job-Wanted
Activity 4 Letters of Recommendations
Chapter Six Practical Writing( Notices & Social Letters)
Activity 1 Notices & Public Signs
Activity 2 General Introduction of Social Letters
Activity 3 Common Social Letters
Chapter Seven Advertisement Writing
Activity 1 General Idea of a Copy
Activity 2 How to Draw a Copy?
Activity 3 Write a Copy Now
Chapter Eight Business Report Writing
Activity 1 What Is a Business Report?
Activity 2 What a Report Is Made of?
Activity 3 How to Write a Routine Report?
Activity 4 How to Write an Investigation Report?
Activity 5 How to Write a Feasibility Report?
Chapter Nine Business Contract/Agreement Writing
Activity 1 General Idea About Agreement/Contract
Activity 2 Basic Provisions for Agreement/Contract
Activity 3 How to Write a Contract?
Activity 4 Supplementary Reference for Contract /Agreement Writing
Chapter Ten Graphs and Diagrams
Activity 1 Bar Chart
Activity 2 Pie Chart 
Activity 3 Linary Chart
Activity 4 Other Diagrams
附录1 常用国际贸易词汇术语
附录2 常用商务文案英语缩略语
附录3 参考答案
参考文献

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