网店美工

项目一 网店美工入门基础 ············································································.1
任务 1 网店美工的概念 ··········································································.2
任务引入 ························································································.2
知识准备 ························································································.2
一、了解网店美工 ············································································.2
二、了解网店装修的作用 ···································································.3
三、网店美工图片的文件格式 ·····························································.4
任务总结 ························································································.5
任务 2 网店美工的配色 ··········································································.5
任务引入 ························································································.5
知识准备 ························································································.5
一、色彩的基础知识 ·········································································.5
二、色彩搭配的技巧 ·········································································.7
任务总结 ························································································.9
任务 3 商品拍摄 ···················································································.9
任务引入 ························································································.9
知识准备 ························································································.9
一、选择摄影器材 ············································································.9
二、摄影技巧 ················································································.10
三、摄影中的基本构图 ····································································.11
任务总结 ······················································································.12
项目总结 ····························································································.12
项目实战 ····························································································.12
实战 绘制化妆品海报 ····································································.12
项目二 网店图片设计 ················································································.18
任务 1 初识 Photoshop ··········································································.19
任务引入 ······················································································.19
知识准备 ······················································································.19
一、新建与打开图片 ·······································································.19
二、查看商品图片细节 ····································································.22
三、为商品添加注释信息 ·································································.25
四、网店装修图片的保存 ·································································.26
任务总结 ······················································································.28
任务 2 图片调色 ·················································································.28
任务引入 ······················································································.28
知识准备 ······················································································.28
一、调整偏色的商品图片 ·································································.29
二、调整图片的对比度 ····································································.30
三、调整曝光不足的图片 ·································································.31
四、自由更改图片中的颜色 ······························································.33
任务总结 ······················································································.34
任务 3 图片修饰 ·················································································.34
任务引入 ······················································································.34
知识准备 ······················································································.34
一、调整图片尺寸 ·······